Payout intelligence
Payout Models: CPA, PPS, RevShare & Hybrid
How each commission structure works for AI girlfriend and AI companion affiliate offers — and which one fits your traffic.
The payout model determines when and how much you earn from a conversion. The same offer can be far more or far less profitable depending on the model you run it under, so picking the right one for your traffic is one of the highest-leverage decisions you make as an affiliate. Below is what each model means, followed by a quick guide to matching it to your traffic source.
The four payout models
Payout model legend
Cost Per Action
Fixed payout when a user completes a qualified conversion event.
$25–$60 per signup or purchase
Pay Per Sale
Fixed payout on the user's first paid transaction.
$32–$45 per first sale
Revenue Share
Ongoing percentage of customer subscription or spend revenue.
20%–50% lifetime commission
Hybrid
Upfront CPA/PPS plus recurring RevShare on renewals and upsells.
$32 PPS + 28% RevShare
Which model fits your traffic?
There is no universally "best" model — only the best fit for how your audience behaves. Use this as a starting point, then verify against each offer's real numbers.
SEO, reviews & comparisons
High-intent readers subscribe and keep paying — recurring revenue compounds over months, so a percentage of revenue usually beats a one-time payout.
Paid ads (native, display, PPC)
You need a predictable payout per conversion to calculate ROAS and keep campaigns profitable from day one.
Social & influencer
Bursty, high-volume traffic converts well upfront; a hybrid adds recurring upside from the users who stay subscribed.
Email & communities
Engaged, repeat audiences produce loyal subscribers, which favors long-tail revenue share over a single fixed payout.
Reading EPC across models
Effective earnings per click (EPC) lets you compare offers on different models on a single scale. EPC blends the payout with the conversion rate — so a CPA offer with a smaller payout but a higher conversion rate can out-earn a bigger CPA that rarely converts, and a RevShare offer's EPC grows as its subscribers renew.
Every listing in the marketplace shows EPC alongside conversion rate and payout so you can compare like for like. New to the network? See how affiliates get started.
Payout data is aggregated from public affiliate pages, network listings and estimated marketplace benchmarks. Always verify current terms before running paid traffic.